We will cover the leading online marketing and social media sites, along with strategies for both free and low-cost tactics. These include overviews of key media such as Facebook, Twitter, blogging, LinkedIn, You Tube and Google's suite of marketing tools.
Develop your online marketing communication strategies - such as inbound content marketing communication strategies, online public relations, leveraging videos and images online, email marketing, location based marketing; and other insider tips and tricks.
You will learn how to set up and get started on the leading marketing and social media platforms. Learn 'hands on' tactics to maximise your online opportunites and presence.